For owners whose team still runs everything past them
A business that runs the way you want, without you in the middle.
We document how your business actually runs, done with you, so your team can do every job your way and you can step back.
Rated since 20171,121 businesses since 201724 countries
Industries we’ve worked in
What do you want most?
The five goals owners bring to us most often. Pick one to see how we work towards it.
Also for:The one-person businessDoing every jobThe expert owner
Why it hasn’t happened yet
How your business runs is still in your head.
You hired good people. How each job gets done is still in your head, or in the heads of one or two people you can’t afford to lose.
So the questions keep coming to you all day. New starters learn by watching you, and the same job comes out differently depending on who does it.
Those questions add up. Ten questions a day at five minutes each is more than four hours of your week. If your time is worth $100 an hour, that’s over $20,000 a year, before you count the jobs done twice.
A simple test
If your team still needs meetings, messages or answers from you to follow your SOPs, your SOPs have gaps.
What owners tell us they want
- “I just don’t want to be owned by this business.”
- “I want to make myself the least important person in my business.”
- “Whether I’m there presently or not, things still go the way it should.”
- “So that every single job goes out the door exactly the same.”
- “I want to be out of the van by next year.”
- “I just want it to be one and done.”
What you get
We document every job you hand us, start to finish.
Every process is complete and built to a franchise standard. Your team can follow it without asking you, at a desk or on a job site.
- A video of the job, recorded once by the person who does it best, and split into the same steps as the written process.
- Every step written out, in order and in the words your team already uses.
- A marked-up image for every step, showing what to click or check.
Most people watch the video once, then work from the marked-up images.
See all five sample processes in fullExample 1 of 5
How we work
Show us once. We document it for good.
You or your best person spend 2 to 4 hours a week showing us the work and answering our questions. Our team does the documenting.
01
You show us
Each job, once
You or your best person walk us through the job the way you want it done every time, on a call or by recording it as you work.
02
We document it
A complete process for every job
Our team puts the job in order and adds the steps experienced people skip. The finished process has a video, written steps and a marked-up image for each step.
03
Your team runs it
And we keep it current
Your processes are kept in one place your team already uses, and new starters learn from them. When a question comes up, we fix the process, so nobody has to ask twice.
Owners who stopped being the bottleneck.
“I’m no longer a bottleneck. I feel less abused by my own business.”
Healthcare
“Being able to remove myself from the business.”
Medical supplies
“The biggest change is that I have more time.”
Digital marketing
“Makes it easy so I can work on my business, not in it.”
Construction
“I don’t feel overwhelmed anymore.”
Packaging
“Everything is running well. I’m really happy about it.”
Wealth building
“I was able to travel to 23 countries in six different continents. So I was able to do that while the business also grew.”
Telecommunications
“I feel less frantic.”
Creative consulting
“We’re on the way to opening up new locations.”
Automotive
You’ve already tried to fix this.
Most owners we speak with have tried at least one of these before they come to us.
Handing it to your team or a VA
Writing processes is extra work on top of their own, so the drafts are put off. Each person writes from memory and leaves out the steps they do without thinking, so what comes back still needs you to fix it.
An operations hire
A new manager walks into a business where the know-how is still in your head. They spend months learning it from you, and until it’s written down, they become the second person everyone asks. If they leave, the know-how goes with them.
A coach or consultant
A coach tells you what to fix and why it matters. Capturing every job and writing it out is still left to you, on top of running the business, so the advice sits in your notes and the questions keep coming.
A course
A course teaches you how to document a job. You still have to find the hours to record every job and write it out while the business keeps running, and most owners stall after the first few.
Templates
A template is written for someone else’s business. You still have to fill in every step yourself, and the details that make the job right in your business aren’t in it, so your team works around the parts that don’t fit.
A new tool
A new tool such as Notion or ClickUp starts empty. Someone still has to capture every job and write it out before your team has anything to follow, and until then it’s one more place nobody checks.
Loom videos
A recording shows one run of the job at the speed the person worked. To find one step, your team scrubs through the whole video, and the checks and reasons are rarely said out loud, so most are watched once.
ChatGPT or Claude
They write from everything they’ve read online, good and poor examples alike, so even the best prompt produces an average process. They haven’t seen your workplace or your best person doing the job, so they fill the gaps with guesses, and your team is handed a page of text with no video and no marked-up images.
We’re a team whose only job is getting the work out of your head and documenting it to a standard someone new can follow.
The guarantee
To your standard, or you don’t pay.
We judge every process against the recordings and examples you gave us. If one falls short of the standard you need, we revise it at no charge.
If it still isn’t right, you get your money back. To claim it, tell us which process falls short and why.
One service, with all of this included
- Every job you hand us, documented in full
- A video of each job, split into steps
- Every step written out, with a marked-up image
- The checks that matter, and the hand-off to the next person
- All in one place, where your team already works
- Kept current as your business changes
- If you need it, a one-page scorecard of the few numbers that show the work is on track
- Advice on what to document first, and what to have ready before you hire
One price for every business, and it covers every job you hand us. We give you the price on the call, with the guarantee in writing.
Already have some SOPs?
Bring them. Most are a checklist, a document or a screen recording, and each one leaves gaps your team fills in their own way. We start from what you have and turn each one into a complete process. That’s part of the same price, like every other job you hand us.
If you’d like us to look at what you have before you commit, book a 90-minute consulting session with Jamie. The fee comes off the main service if you go ahead.
Who we work with
Most of our clients own an established business with a team of 5 to 25. Smaller teams and solo founders are welcome too.
This is for you if
- You want your team to run the work without you
- You want every job done your way, whoever does it
- You want two weeks off without checking your phone
- Your business works, but it still depends on you
- Your team keeps coming back to you with questions
- You’ve tried to document your processes before and it didn’t stick
This isn’t for you if
- You want someone to build or set up tools
- You need more leads or marketing
- You need someone to recruit staff
- You’d rather learn to do it all yourself (our free resources are for you)
Questions owners ask before they start
What exactly do I get?
A complete, franchise-level process for every job you hand us. Each process has a video of the job, every step written out with a marked-up image, the checks that matter and the hand-off to the next person.
We keep them current as your business changes. Our sample processes show what one looks like.
Why can’t my team just do this themselves?
Most owners have asked them to. People who do a job every day leave out the steps they take for granted, and the day’s work comes first, so the drafts stall and come back to you.
Documenting a job so someone new can follow it is a skill of its own, and it’s all we do. If we get it wrong, you don’t pay.
How much of my time does it take?
2 to 4 hours a week, mostly showing us how the work is done and answering our questions. You can hand much of that to your best person. It moves faster if you can give it more time.
We have other projects on. Will we have the time to do this properly?
It takes 2 to 4 hours a week, from you or someone on your team. Often that’s the person who has done the job the longest. They show us the work and answer our questions, and our team does all the writing.
Is this a course, coaching or a tool?
None of those. We’re a documentation firm. You or your best person show us how the work is actually done, and our team turns it into step-by-step processes your team can follow.
What do I have at the end, besides a set of SOPs?
Every job you hand us, written down and set up in the place your team already works, with each one given to the person who does it. When a question comes up, your team can find the answer in the process. We keep each process current as your business changes, and we advise you on what to document next.
We’re spending on ChatGPT and other tools this year. Should this wait?
Do it first. Before you can hand a job to a person or a tool, someone has to know exactly how you want it done, and in most businesses that’s still in the owner’s head or their best person’s. Once each job is written down, you can see which ones are worth handing to a tool, and whoever sets it up has the steps to work from.
What does it cost?
Half what you’d pay a mediocre employee. It’s one price for every business, and it covers every job you hand us. You get the figure on the call, with the guarantee in writing.
An employee who has to ask you how every job is done costs you their wage and your time. Documented processes take the questions off you and keep working when people come and go. To put a rough number on what the gaps cost you now, try our free assessment.
Not ready to talk yet?
Where to start
- 1
Take the free assessment
Take the assessment - 2
Read the guide for your problem
Read the guides - 3
Book a call
Book a call
Become the least important person in your business.
Book a call and bring the one problem you most want fixed. We find what to document first, and if we’re a fit, you get a fixed price on the call. You leave with a plan either way.
To your standard, or you don’t pay1,121 businesses since 201796 industries24 countries
